Who does what

Responsibilities

Merchants sell and fulfill the product. OnAnthem handles marketplace connections, tax collection, and settlement. Partners curate demand and earn commission.

The merchant

Seller of record

  • Owns the inventory and maintains the customer relationship
  • Fulfills orders, shipping, and returns
  • Sets product pricing and return policies
Merchant Agreement

OnAnthem

Marketplace facilitator

  • Calculates, collects, and remits sales tax where registered
  • Handles revenue sharing between merchants and partners
  • Manages fraud, defects, and compliance escalations
Terms of Service

The partner

Curator

  • Selects the merchants featured in their storefront
  • Owns the audience and storefront placement
  • Earns commission on completed sales
Acceptable Use Policy

OnAnthem acts as marketplace facilitator solely for sales-tax collection and remittance, in jurisdictions where it is registered.